
Anyone involved in
Gospel music is aware that North Carolina, South Carolina, Tennessee, Alabama,
and Georgia are saturated with Gospel radio stations. Some of these might play
Gospel music only on Saturday and Sunday, but a number of these stations play
Gospel music 24 hours a day.
Charlotte, North Carolina is one of the
larger cities in middle-North Carolina. Anyone who lives around that area will
tell you that Carl Ford and Ford Broadcasting has a huge coverage area with
WRNA and WRKB. These are two of the most listened to stations in and around the
Charlotte metropolitan area.
Until mid July 1998, along with these two
stations, Ford Broadcasting also owned and operated WDEX and WLTC. These
stations were sold, which still leaves Angela and Carl Ford with a very heavy
schedule.
Carl Ford began
his career in Gospel radio quite by accident. "I was working at Cannon Mills,
and I liked to go by the station and watch Ray Davis, the morning Drive man at
WRKB," Carl begins the story. "I had been by several times when he called one
morning and asked if I could get the station on the air, since he had broken
down and couldn't get to work. We got the station up and on August 1, 1982, I
became an 'on-air personality' at WRKB. Actually, I helped out for about a week
and a half, and then I was hired for weekends. From there I went on to the
Morning Show on Monday through Saturday, and then in six months I was Program
Director and Music Director."
Carl Ford knew nothing of rotations,
formats or music direction. "All I knew was how to keep the program moving, and
I knew I wanted to do this for a long time," he said.
Getting some
pointers from secular program directors, Carl established his own music format
and rotation of music. According to him, "I've pretty much stayed with that
down through the years." At that time, Carl only worked for WRKB.
As
time went on, doors were opened to allow Carl and his wife to purchase WRKB,
WLTC, WDEX, and WRNA. That was when Ford Broadcasting was established.
During 1998 Carl Ford sold WLTC and WDEX to focus
more on the ministry at "home". At the present time WRKB is undergoing
extensive study, which will enable an increase in the power by 5 times the
current wattage. The power increase will be finalized within the 2000 year.
Ford Broadcasting is also planning a move into a larger building in the year
2000! Whatever the secret, Carl is doing well. Besides being a big attraction
for fans of Gospel Music, Ford Broadcasting Inc. simulcasts all the programming
on the two stations, WRNA and WRKB, Carl and Angela now own and operate.
"At first people were a little leery about simul-casting," Carl
recalls. "Folks didn't want anyone tampering with their own local programming,
and resented the simul-casting. However, it has worked well, and once folks
realized it took nothing away from form their community, they have been very
supportive."
Carl's way of doing business has paid off. Over the last
few years, the radio stations and Carl have won numerous awards and
recognitions. Most of these have been from the industry, and yet the areas
around the station applaud the programming the Fords have on their radio
stations.
With awards for Station of the Year, the Golden Mic Award,
DJ of the Year and DJ of the Month, Ford Broadcasting has done well by their
audience. Fans across their listening area appreciate the good music played on
WRKB and WRNA.
Anytime you're driving in or around the Charlotte area,
be sure to check out WRKB AM1460 or WRNA AM1140, because you will hear the best
and most Southern Gospel Music. Ford Broadcasting only brings you the BEST. (click here to listen)

THE FORD FAMILY (Front Row) Angela and
Carl
(back row L-R) Channon, Anthony, Ashton, Taylor, Lindsay, Jace, Candace, Jamie |
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1987 Award of Excellence Southern
Gospel Music Guild 1987 Southern Gospel Station of
the Year Eddie Crook Company 1989 Southern Gospel
Station of the Year Eddie Crook Company 1990 Southern
Gospel Station of the Year Southern Gospel Music Guild
1991 2nd Runner-up Station of the Year Southern Gospel Music Guild 1991 Golden Mic Award - Carl Ford Singing News
Magazine |
1987-1994 Carl Ford Nominated for Top
Ten Southern Gospel DJ Singing News Magazine
1994 AAA Large Market DJ of the Year - Carl Ford Showcase Media 1996 DJ of the Month - Carl Ford Zion Music Group 1996 Nominated Station of the Year Southern Gospel Music
Guild 1998 Station of the Month Zion Music Group 2000 Carl Ford Nominated for DJ of the Year Southern
Gospel Music Association
2004 Carl Ford Nominated for Top 5 DJ of the Year Singing News Fan Awards
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